Our Story

Lenny Financial is a distinguished, second-generation family-owned financial advisory business founded in August 1999 in Dublin, Ireland by Frank Lenny. Frank brought over 25 years of management experience from the Irish Permanent Building Society (now Permanent TSB), where he held senior leadership roles. Recognizing a lack of personal, independent mortgage advice in an evolving Irish mortgage market, he set out to create a firm that offered tailored, client-centric financial solutions across multiple lending institutions. The company’s story begins with a focus on bespoke mortgage advice. From the outset, Lenny Financial aimed not just to secure the best mortgage rates for clients but to provide comprehensive guidance throughout the home-buying journey. This commitment quickly helped the company establish a strong foothold in the Irish financial services industry. By the early 2000s, the firm expanded its offerings to incorporate a full range of financial services. Today, Lenny Financial provides expert advice on life assurance, pensions, investments, and wealth management. Despite this growth, their core principle remains the same: delivering personalized financial advice with an unwavering commitment to customer service. Headquartered in Mortgage House, 66 South William Street, Dublin 2, Lenny Financial has become synonymous with integrity, professionalism, and expert guidance. Its team consists of highly qualified and experienced advisors devoted to nurturing long-term client relationships—often supporting several generations within families. They continuously adapt their strategies to the evolving financial landscape and client needs. In 2022, the company was honored with an AIMA award recognizing 20 years of sustained excellence in customer care in the Irish mortgage industry. This accolade reflects not just longevity, but a deep dedication to client satisfaction and industry leadership. Lenny Financial’s advisors work closely with clients, offering transparent, clear, and actionable guidance designed to help them navigate complex financial decisions confidently. The firm’s approach includes detailed financial assessments, risk profiling, goal setting, and ongoing portfolio reviews, ensuring each client’s financial plan is robust and adaptable. Over two decades, Lenny Financial has helped thousands of Irish families achieve their financial goals—from first-time homebuyers to those planning retirement. They pride themselves on making finance understandable and accessible, emphasizing trust and transparency at every stage. As they continue to grow, Lenny Financial remains deeply committed to the communities they serve, offering financial literacy initiatives and maintaining strong ties to Irish financial institutions. Their story is not only one of business success but of meaningful relationships and support for Irish families through changing times.